Job application

LinkedIn withdraws to China and launches new job application service

Citing an increasingly difficult regulatory environment, LinkedIn said it was ending service in China after seven years.

When LinkedIn first entered the Chinese market in 2014, it was one of the only large U.S. tech companies willing to abide by China’s strict censorship laws. Seven years later, he closed the Chinese version of LinkedIn.

The professional social media giant announced yesterday (October 14) that it was terminating its service in China due to a “significantly more difficult operating environment and stricter compliance requirements” in that country Asian.

In a BlogSenior Vice President of Engineering Mohak Shroff said the localized version of LinkedIn for China has helped users find jobs, share content and stay informed. The New York Times reports that the platform has attracted 54 million professionals.

“Although we have been successful in helping Chinese members find jobs and economic opportunities, we have not found the same level of success in the more social aspects of sharing and information,” said Shroff.

The localized version of the network allows Chinese professionals to access the global community, but some content is censored by the government.

The Microsoft-owned company now plans to launch a simplified platform called InJobs that will help Chinese professionals find jobs in the country, but without the traditional LinkedIn features such as a social feed or the ability to write articles. and share content.

The Internet crackdown in Beijing

The Chinese government has increased regulatory pressure on tech companies to comply with its strict guidelines and even promote socialist ideals on their platforms. Meanwhile, in Hong Kong, big tech companies clashed with the government over a new data law.

In March, LinkedIn had to suspend new registrations on its platform in China to comply with local laws. China’s leading regulator warned LinkedIn to better regulate its content and gave it a 30-day deadline, The Wall Street Journal reported.

Researchers and journalists with accounts on the platform that hosted ‘prohibited content‘were also targeted by the government and their accounts were reportedly closed without further justification.

U.S. social media platforms such as Facebook, Twitter and YouTube have been banned in China since 2009, while Google withdrew from the country in 2010 after being asked to censor its search engine content. Earlier this year, Clubhouse has been added to the list.

InJobs is seen as Microsoft’s strategy to get out of a tough regulatory environment while maintaining a presence in one of its largest markets.

“This decision aligns with our commitment to creating economic opportunities for every member of the global workforce,” said Shroff of the decision to disconnect the social platform from LinkedIn and launch InJobs later. This year.

“While this has been our vision for nearly two decades now, it seems more important than ever as we all strive to build a global economy that offers more prosperity and progress to people around the world. “

Updated October 15, 2021 at 4:35 p.m.: A previous headline on this article read “LinkedIn pulls out of China.” It has been updated to clarify that the company is not completely exiting the market.

Don’t miss out on the knowledge you need to be successful. Subscribe to Brief Daily, the compendium of essential scientific and technological news from Silicon Republic.

Source link